AVAILABLE ONLINE

At a Glance

  • 100% online coursework
  • Turn your experience and past credits into a faster path to graduation
  • Your choice of concentration: marketing and management or finance
  • AACSB-accredited business program
  • No SAT/ACT required for admission

Whether you have some or no college credits, our 100% online Bachelor of Business Administration in Business Studies can help you reach your educational goals on your own time without putting your personal and professional obligations on hold. Adults looking to finish their degree can apply prior college credit and life/work experience to reduce the time and cost of completing the degree while on their way to competitive employment opportunities in marketing and management or finance.

2% of Schools in the World Dual-Accredited by AACSB

Gain a broad range of business expertise and expand your career options by earning a degree from the Lubin School of Business, which is dually-accredited in business and accounting from AACSB International.

The online BBA program is taught by experienced business professionals with close connections to top marketing firms. Pace University’s Career Services staff and program faculty are adept at helping students reach new heights in their careers and acquire highly competitive salaries — according to PayScale, the average salary for Pace degree holders with varying years of experience is $85,000. Additionally, BBA in Business Studies students become part of a robust global network of alumni in over 80 countries, meaning they can start building their professional network before they graduate and take those connections into their careers.

Get Started

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To learn more about the BBA in Business Studies, fill out the fields in this form to download a free brochure. If you have any questions at any time, please contact an enrollment specialist at (914) 758-1080.

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Concentrations

Earn a more specialized education by choosing from our two concentrations: Marketing and Management or Finance.

Marketing and Management

Marketing professionals with a thorough understanding of digital, social and traditional media can be highly valuable to employers when they are also confident and effective decision makers and managers. Large and small businesses alike can benefit greatly from marketers who are adept at applying mathematics and data analytics to their strategic marketing efforts.

Pace University’s online BBA in Business Studies with a Marketing and Management concentration prepares students to become highly sought-after marketing professionals. Students will take an in-depth look into the following areas:

  • Marketing techniques
  • Organizational business structures
  • Cultural differences in multinational business operations

In addition to developing a modern marketing and managerial skillset, the online BBA program develops well-rounded business professionals who are able to work in teams and analyze challenges from varying business perspectives.

Finance

Leaders in finance couple interpersonal skills with a deep understanding of risk management, data analytics, and investment strategy to drive financial planning for their organization. Our BBA in Business Studies with a Finance concentration prepares students for the corporate world by giving them an in-depth look into financial management. With the help of experienced practitioners, students gain a wide range of key skills:

  • Learn to analyze a firm’s current and future financial condition/li>
  • Manage firm assets
  • Identify sources of short and long-term financing
  • Optimize the timing and implementation of financial strategies

Graduates from our program are well-versed in securities and investments, money and capital markets, and investment risk analysis, and can go on to pursue careers as financial advisors, bankers, accountants, financial analysts, and more.

Learn more about our concentrations and online course offerings on our curriculum page.

Top 31%

Best Online Bachelor’s in Business Programs according to U.S. News & World Report (2025)

No. 11

Best Online Bachelor’s in Business Administration Degree Programs according to Academic Influence (2023)

Our Online BBA Students Aspire.

The online BBA in Business Studies is geared toward individuals who understand that a successful, long-term career requires in-depth knowledge of data-driven decision making paired with a thorough understanding of core business disciplines – accounting, marketing, finance, economics, and more. Our students are looking to elevate their professional standing and earning potential by earning their undergraduate BBA in Business Studies in a supportive, career-focused learning environment.

Our Program Delivers.

  • Hone an area of expertise through two concentration options for current and aspiring finance, marketing, and management professionals
  • Study with well-connected, deeply dedicated faculty members with extensive experience and attentiveness to the unique aspects of adult learners in the online environment
  • Develop effective decision-making skills and the ability to critically analyze business strategy and operations
  • Receive personalized career guidance every step of the way—with practical internship and research opportunities.

93% of Lubin’s class of 2024 bachelor’s graduates are employed or continuing their education or service.

Pace University Career Services

The deadline for our next start is approaching. Guarantee that you have crafted the best application possible with our recorded Application Workshop. Assembled by our expert team of enrollment specialists, this presentation gives you the opportunity to hear directly from us on what we’re looking for in your application and supplemental materials. You will also get resume tips and a detailed walkthrough on submitting your application.

Watch our Application Workshop and learn more about our admission process by visiting our admission page.

Career Outcomes

A core strength of the Pace online BBA in Business Studies is its versatility. Potential career outcomes, along with their median advertised salary, include:

  • Account manager – $75,600
  • Compliance officer – $82,800 
  • Data analyst – $96,600
  • Financial planner – $129,900
  • Marketing manager – $146,300
  • Social media manager – $85,400

Salary metrics sourced from Lightcast, a leading labor data analytics firm.

Frequently Asked Questions

Depending on accepted transfer and prior learning credits, students typically complete the program in two to three years.

Yes, the online Bachelor of Business Administration in Business Studies degree is a part-time program designed to accommodate the schedules of working adult students.

No, students can complete the program 100% online.

Yes. A BBA offers a business education in a wide variety of areas, including accounting, business law, marketing, business analytics, and marketing, making it a versatile degree going forward. In addition, students can focus their education with a Marketing and Management or Finance concentration. 

According to U.S. News and World Report, the top five careers in business are:

  • Financial manager
  • Financial advisor
  • Management analyst
  • Human resources manager
  • Logistician 

U.S. News and World Report factored future prospects, wage potential, job safety, and other variables into the above rankings. The rankings included a range of different sectors, such as finance, marketing, management, human resources, and supply chain management.

For more information, visit the Pace Online BBA in Business Studies FAQ page.