18 April, 2025
Ongoing digitization across industries, from apps to data analysis platforms, is making software development one of the fastest-growing and most reliable areas of the technology sector. This rapid transformation is also impacting software development methodologies and frameworks as new tools and applications are introduced, improved, and expanded. This expansion is …
10 March, 2025
Today’s professionals have a lot to consider when it comes to measuring success in their roles, departments, and organizations. As a global society, we have access to more data than ever before; and this has inspired businesses in nearly every industry to leverage that data to improve performance and make …
14 February, 2025
In today’s increasingly technologically driven world, security for businesses is no longer just a matter of securing physical premises. Data privacy and cybersecurity are critical matters that can have profound and far-reaching impacts. As such, organizations of all kinds must ensure that their digital systems are up to the latest …
3 February, 2025
While video game production used to be seen as a niche industry, it now offers a sprawling range of opportunities for aspiring programmers, developers and computer scientists. And with mobile devices becoming the primary source of internet traffic, mobile application development has become highly relevant to programmers and coders. This …
28 September, 2024
Continuous learning is no longer optional in a business landscape defined by constantly evolving technology and unprecedented digital transformation, social change, and global challenges. The World Economic Forum estimates that a third of the jobs around the world will be affected by this upheaval by the end of the decade, …
17 September, 2024
With so many graduate business degree options, from the well-known Master of Business Administration (MBA) to specialized degrees like a master’s in management, it can be hard to decide which path is right for you. Some sources may lead you to believe that an MBA is best suited for someone …
28 August, 2024
It was hard to miss the 2023 Summer of Barbie. Through combined marketing and public relations (PR) efforts, the team succeeded in building anticipation for the movie. Some of the campaigns that the team worked on include over one hundred brand partnerships with companies like Airbnb, Xbox, and Pinkberry; nearly …
27 June, 2024
With more than 4.8 billion social media users globally—nearly 60% of the population—social media has become an important piece of digital marketing strategy. Over 90% of business leaders recognize that social media assists them in building brand loyalty, allows them to better understand their customers, improves public relations. In this …
14 June, 2024
Regardless of your position or industry, the ability to communicate effectively and efficiently is among the top skills companies seek in their employees.Employers need professionals who can clearly express their thoughts and ideas and communicate with coworkers, including giving compelling presentations and crafting well-written emails. In a LinkedIn report, 92% …
14 June, 2024
Would you send marketing emails about retirement home options to people who have just graduated college? Or run beer commercials during Saturday morning cartoons? Probably not, because the people who would see those emails and ads are not the audience for those products. Marketing research helps you target the best …